We are Cyreen​

A talented and diverse team combined with a disruptive vision to unlock new FMCG advertising standards.
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PHILOSOPHY

Near-Buy

By focusing on the moment of the purchase decision, we do not leave shoppers alone in the most important step of their customer journey. Cyreen’s near-buy inspiration is a highly efficient and effective way for retailers and advertisers to activate brands and significantly improve the shoppers´ experience.

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PHILOSOPHY

Smart inspiration

Our data-driven approach enables us to identify what really matters to shoppers. Understanding shoppers’ behavior requires a sophisticated interplay of high-class data and effective digital-media-technology. Mastering both, Cyreen utilizes shopper-relevant factors to inspire customers and optimize ad-impact.

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PHILOSOPHY

Shopper-friendly

Safeguarding shoppers’ privacy is of utmost importance to us. Customers are not interrupted during their purchase activities. Neither an active involvement nor a change of habit is required.

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CYREEN TEAM

Cyreen is working on media performance of tomorrow with the best talent of today.

Taking advantage of the insights from our data, Cyreen gives shoppers the final and decisive impulse to buy at the right time and at the right location.

Benedict
Boos
FINANCE
Ciril Hofmann
MARKETING
& SALES
Herbert
Boos
BUSINESS
DEVELOPMENT
Davide Scheidegger
DATA SCIENCE

Werner
Schubert
TECHNOLOGY
Marcel
Hutter
DATABASE
& AI
Samuel
Zinni
MARKETING
Dr. Rainer
Meckes
COMMERCIAL
EXCELLENCE

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